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The MNIMALIST logo

Scandinavian Minimalist-inspired design.  Celebrating Minnesota.  🌲  🌊 Committed to sustainability. ♻️   Our logo is a true representation of our ideals: The lettering was inspired by Scandinavian Minimalist design and reduces the M and N to their simplest forms.  The ⭐️ represents the North Star and our love for Minnesota.  The blue is for our 10,000 lakes, and the green represents the Northwoods 🌲 The circle represents sustainability and the infinite loop of recycling ♻️ The circle also represents Planet Earth and reminds us what we do at home in MN has greater impacts across the globe.  🌎 

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8 plastic bottles = 1 MNIMALIST shirt

Minimalist Design, Minimal Impact. We are committed to making our products more sustainable and doing more to help reduce plastic pollution, so we are extremely proud of the fact our 100% recycled shirts are made from discarded water bottles and salvaged cotton. Each MNIMALIST sustainable shirt comes from 8 post-consumer plastic bottles, shredded into flakes, which is then melted into pellets. The pellets are then extruded into yarn that is knitted, cut and sewn into one super-soft tee. The printing process minimizes dyes, completely eliminates plastic packaging, and significantly reduces the use of chemicals, water, and energy. Check our our entire line of sustainable apparel here. We still have a long way to go on this journey of reducing our impact,...

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Bold but Nice

We are just your average couple born and raised in MN who wanted to do something to show pride for our home state and give back in the process. We loved the idea of something bold but with a wink to classic Minnesota Nice. A portion of all proceeds go to MN environmental charities, but the most exciting part is you get to pick which organization your purchase helps out, and we currently have a dozen charities to choose from at checkout.   We are also excited to announce that through the end of the year, we will be doubling the donation amount! Place your order between now and December 31st, and we will donate 20% of the proceeds of your order to...

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