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Spotlight on Friends of the Headwaters

The Mississippi Headwaters area holds a special place in our hearts as it’s where some of our best memories from childhood took place and is where we are now taking our children to make new memories. That’s why we’re proud to highlight the work Friends of the Headwaters is doing. Over the next week, we’ll be sharing more info on the great work they are doing, and the threats to our natural resources the proposed Enbridge pipeline poses. Please join us in supporting them by selecting Friends of the Headwaters as your cause when you purchase something from us, or make a donation directly on their site. About: Friends of the Headwaters (FOH) is a local citizen's group organized for...

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The MNIMALIST logo

Scandinavian Minimalist-inspired design.  Celebrating Minnesota.  🌲  🌊 Committed to sustainability. ♻️   Our logo is a true representation of our ideals: The lettering was inspired by Scandinavian Minimalist design and reduces the M and N to their simplest forms.  The ⭐️ represents the North Star and our love for Minnesota.  The blue is for our 10,000 lakes, and the green represents the Northwoods 🌲 The circle represents sustainability and the infinite loop of recycling ♻️ The circle also represents Planet Earth and reminds us what we do at home in MN has greater impacts across the globe.  🌎 

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8 plastic bottles = 1 MNIMALIST shirt

Minimalist Design, Minimal Impact. We are committed to making our products more sustainable and doing more to help reduce plastic pollution, so we are extremely proud of the fact our 100% recycled shirts are made from discarded water bottles and salvaged cotton. Each MNIMALIST sustainable shirt comes from 8 post-consumer plastic bottles, shredded into flakes, which is then melted into pellets. The pellets are then extruded into yarn that is knitted, cut and sewn into one super-soft tee. The printing process minimizes dyes, completely eliminates plastic packaging, and significantly reduces the use of chemicals, water, and energy. Check our our entire line of sustainable apparel here. We still have a long way to go on this journey of reducing our impact,...

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